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SYSTEMS
A Renaissance workshop studying maps and evidence together

AI coworkers for go-to-market

GTM agents for your revenue team

Go-to-market agents are AI agents that handle recurring work across your revenue process. Uptick builds GTM agents for account research and outreach preparation, with CRM updates and follow-up under your team’s approval rules.

Map the GTM and BizOps workflows costing you 5-10 hours a week.

Book Expert AI Audit · $999

01 / The system

One system. Five connected loops.

Each coworker improves one part of the motion and passes structured context to the next. Outcomes feed learning back into every loop.

  1. Stage 01

    Signal

    Capture market shifts, buying signals, and customer evidence.

  2. Stage 02

    Research

    Build current account and contact intelligence.

  3. Stage 03

    Outreach

    Prepare relevant messages for the right people.

  4. Stage 04

    Conversations

    Turn replies and meetings into clear next moves.

  5. Stage 05

    Pipeline

    Keep opportunities, risks, and handoffs current.

Learning loop

Outcomes sharpen every stage and feed back into Signal.

02 / The team

A coworker for each part of the system.

Each role owns a result, shares context, and keeps a person accountable for consequential choices.

Saint Jerome in His Study by Antonello da Messina

Observe and research

The Ambassadors by Hans Holbein the Younger

Prepare and connect

The Moneylender and His Wife by Quinten Massys

Operate and learn

Market intelligence coworker

01

Outcome

A current view of market shifts, buying signals, and competitor moves.

Human judgment

What matters enough to watch and why.

Account research coworker

02

Outcome

A traceable brief for every priority account and meeting.

Human judgment

Which accounts deserve time and attention.

Sales development coworker

03

Outcome

Prepared outreach, follow-up, and routing for review.

Human judgment

The offer, message, audience, and final send.

Revenue operations coworker

04

Outcome

Clean CRM records, visible risks, and reliable handoffs.

Human judgment

Pipeline rules, stages, and forecast judgment.

Customer voice coworker

05

Outcome

A linked evidence set from calls, tickets, reviews, and outcomes.

Human judgment

What the company builds and says next.

Shared context: signals, accounts, people, interactions, decisions, and outcomes.

03 / Approval boundaries & guardrails

Put judgment where it belongs.

Set clear rules for what AI can do, when it must ask, and what stays with a person.

AI can act

Low-risk, reversible work inside agreed guardrails.

  • Enrich CRM records
  • Draft a research brief
  • Summarize meeting notes
  • Route leads to the right owner

AI must ask

Work with higher impact, lower confidence, or missing context.

  • Recommend an outreach plan
  • Flag a deal risk
  • Propose campaign content
  • Identify an expansion opportunity

Human decides

Strategic, consequential, or hard-to-reverse choices.

  • Approve customer-facing messages
  • Change pricing or packaging
  • Commit the forecast
  • Set territory or headcount

04 / Deployment

Start with one revenue leak.

01

Find the leak

Locate the recurring delay, drop-off, or manual load that limits the GTM motion.

02

Define the job

Name the outcome, inputs, tools, checks, and human owner.

03

Run with review

Ship a narrow workflow with visible work and clear approval gates.

04

Expand the system

Connect the next leak after the first coworker earns trust.

Proof

GTM agents with proof you can trust

Custom GTM agents for research, outreach prep, and CRM hygiene. We start with the Expert AI Audit so you do not buy another seat you babysit.

Illustrative case cards in the site chrome are composites. They show workflow patterns, not named clients. For hard proof today: the 5-10 hour guarantee and a clear build path after the audit.

Works with the stack you already use

Clay, HubSpot, LinkedIn, and your CRM stay the system of record. Uptick coworkers sit on top.

FAQ

No. Audit first. Build only the GTM coworkers that recover hours.

05 / Common questions

How GTM agents fit your team.

What are GTM agents?

GTM agents are AI agents built for go-to-market work, such as researching accounts, preparing outreach, and keeping pipeline records current. Each agent has a defined job, access to the tools it needs, and rules for when a person must review its work.

How do go-to-market agents work with our CRM?

We define the records an agent can read, the updates it can prepare, and the actions that need approval. A CRM workflow can flag stale opportunities, draft meeting notes, or prepare field updates. Your team controls permissions and reviews changes according to the rules agreed for that workflow.

Your first GTM coworker

Find the first coworker your GTM team should hire.